About us

Belly has been developed by animal lovers, designed to improve the health and wellbeing of dogs. We are focused on using natural products with plant-based formulas and recycled packaging to ensure the best future for pets, their owners and the planet. We cover all of your dogs needs with categories such as care, wellbeing, problem solvers and bath time.

Our products are researched, produced and tested all under one roof in Hamburg, Germany. That is what makes Belly so special, it allows us to closely monitor our production and therefore guarantee the best products for your four legged friend.


Every step in the creation of Belly products comes from Hamburg. We integrated in one space the ideas, our laboratory and the production of our products. Everything is under the same roof to have a complete control on the quality of our products and to deliver custom solution that are not easy to find!